Wintersemester 2019/20

Lectures in the bachelor program Wirtschaftsinformatik at the Heilbronn University of Applied Sciences

Basic studies:

  • Methods of scientific work (2nd semester)

Study focus: Social Media Management:

  • Social Media Intelligence (4th Semester)
  • Usability und audiovisual communication (4th Semester)
  • Projekt Study Social Media Management and Audio-Visual Communication  (6th Semester)
    Topics: tbd.
  • Projekt Study Social Media Management in the Corporate Context
    (7. Semester)
    Topic: Conception of an Alumni Portal

Lectures in the master program Wirtschaftsinformatik – Informationsmanagement und Data Science at the Heilbronn University of Applied Sciences

  • Digital Business Models (1st Semester Master)

Sommersemester 2019

Lectures in the bachelor program Wirtschaftsinformatik  at the Heilbronn University of Applied Sciences

Basic studies:

  • Methods of scientific work (2nd semester)

Erweitertes Grundstudium:

  • Praktische Anwendung des Online-Marketing (3. Semester)

Study focus: Social Media Management:

  • Social Media Intelligence (4th Semester)
  • Usability und audiovisual communication (4th Semester)
  • Seminar Social Media Management and Intelligence (6. Semester)
  • Projekt Study Social Media Management and Audio-Visual Communication  (6th Semester)
    Themen:
    a) Conception of an Alumni Portal
    b) Conception of a B2B sales app for a manufacturing company
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